Exploring the Qrious project unveils a pioneering New Zealand company focused
on data, analytics, AI, and enhancing customer engagement. In an era where
"Big Data" is frequently misinterpreted, Qrious distinguishes itself by leading in data technology.  They sought a distinctive identity and proposition to distinguish
themselves in this competitive field.

The essence of Qrious lies in their concept of 'Unleashing Intelligence',
shaping an identity that is dynamic, forward-thinking, and refined.
Animation plays a crucial role in conveying and simplifying their message,
ensuring clarity and impact.

Creative director: Nick Riley
Animation: Gloria Grimoldi